When most employers think about their group health benefits, the conversation starts — and often ends — with cost. But the best brokers don’t just quote rates — they coach, educate, and support both employers and employees throughout the year. At PF Compass, we see this every day: the real value of a benefits partner shows up between renewals — when an HR professional needs guidance, when an employee has a question, or when leadership wants clarity on what they’re paying for.
Partnership That Extends Beyond Renewal Season
A true benefits partner is there year-round — helping you onboard new hires, manage offboarding, and keep your team informed. When your broker helps you simplify administration and amplify understanding, the payoff is huge: fewer errors, happier employees, and time back in your day. At PF Compass, we believe your broker should be an active part of your HR ecosystem — not someone who just shows up once a year to talk numbers. Our role is to make benefits easier for your team and more meaningful for your employees.
Support That Lightens HR’s Load
HR teams juggle everything from payroll to PTO to compliance — benefits shouldn’t be another burden. Your broker should act as an extension of your HR department, handling day-to-day questions, assisting with claims, and proactively communicating plan updates. At PF Compass, we assign dedicated account reps who know your company, your people, and your priorities. They’re on a first-name basis with your team — not a call-center queue.
Education Builds Confidence — and Reduces Headaches
When employees understand how their plans work — deductibles, copays, out-of-network rules — they make smarter decisions and fewer frustrated calls to HR. A good broker takes the time to explain, not just enroll. Whether it’s through onboarding videos, group meetings, or quick refreshers before open enrollment, education turns confusion into confidence. Bottom line: informed employees make better healthcare choices and value their benefits more.
Guidance That Drives Smarter Decisions
Healthcare is constantly changing — carrier networks, plan designs, funding models, compliance rules. Without expert guidance, it’s easy to miss cost-saving opportunities or compliance updates.
A strategic broker will:
- Benchmark your plan against similar employers
- Compare funding options (fully-insured, level-funded, self-funded)
- Clarify total fees — carrier, admin, and advisor
- Recommend long-term strategies that balance cost control with employee satisfaction
Our Commitment in Action: Education, Collaboration & Insight
This year, we were proud to exhibit at the Garden State Council SHRM Annual Conference & Expo 2025 in Atlantic City — an event dedicated entirely to HR leadership and education. As members of the organization, we share SHRM’s mission to empower HR professionals through learning and connection, which is why attending and participating in these events is so important to us.
We met with HR leaders and support staff from a wide range of industries — listening to their challenges, sharing insight, and helping them navigate complex benefit strategies. One of the highlights was offering free benchmarking reports that showed how their benefit offerings compared to similar-sized companies within their industry.
We see these conferences as a natural extension of our commitment to ongoing education — for ourselves, our clients, and the broader HR community. That’s also why we regularly attend and support other trade shows. Most recently, we joined our client Atlantic Plumbing at their annual exposition, providing valuable benefits insights specific to the manufacturing industry.
It’s all part of what we do: helping employers and HR teams make smarter, better-informed decisions about their benefits programs.
Final Thought
Your benefits broker should be more than a middleman. They should be a trusted partner — one who listens, explains, and stands beside you when it matters most. If your current relationship feels transactional, it may be time for a fresh perspective.
Interested in seeing how your benefits compare to your peers? Request your free benchmarking report today — we’ll show you exactly where you stand and where you could be saving.
Brian Honan | Partner
PF Compass Employer Guidance & Benefit Solutions
440 Route 22, E., Suite 190
Bridgewater, NJ 08807
Tel (973) 732-0697
